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Guides for exhibitors

We've put together some essential guides to help you exhibit successfully at IMEX Frankfurt. Whether you're a seasoned IMEX exhibitor or a first-time exhibitor, explore what to do before, during and after the show, view our PR tips, register for exhibitor webinars and more.

Check back for 2027 guides nearer to the show.

You'll also find AEO's FaceTime guides to exhibiting below.

Colleagues exchanging ideas at IMEX

Checklist for coordinators

An essential checklist for coordinators.

Group of professionals discussing business insights at IMEX booth

Checklist for partners

An essential checklist for partners.

Attendees networking on the tradeshow floor at IMEX

Creating your IMEX Account

How to create your IMEX account.

Professionals engaged in conversation at IMEX booth

Adding partners and staff

How to add partners and staff to your company profile.

Team members sitting and strategizing at IMEX tradeshow

Company profile

A guide for how you can set up your company profile.

Exhibitor exploring meeting planner solutions on the IMEX event show floor

Products and countries selection

How to select products and countries.

Busy IMEX Frankfurt floor with attendees networking and holding face-to-face meetings

Group appointments

What are group appointments?

crowd of professionals engaging in booth presentations at IMEX

Booth presentations

What are booth presentations? And tips for success.

Sit down meeting between exhibitors and buyers

Schedule management

How to manage your schedule.

Dubai exhibitor booth at IMEX Frankfurt

Booth management

How you can manage your booth.

Two meetings professionals discussing business at IMEX Frankfurt exhibitor booth

Securing buyer meetings

How you can secure meetings with buyers.

Two individuals talking a selfie at Messe Frankfurt galleria

Individual profile

How to complete your individual profile.

IMEX Frankfurt staff helping visitors with tech

Introduction to IMEX events app

A brief introduction to the IMEX Events app.

Read AEO’s FaceTime guides to exhibiting

Facetime's PR guide brochure cover

PR guide

Understand how PR can be used to maximize your ROI at an event.

Facetime's social media guide brochure cover

Social media guide

A social media strategy for before, during and after your event.

Facetime's first time exhibitor guide brochure cover

First-time exhibitor guide

Selecting an event through to successful participation and follow up.

Facetime's top 10 tips guide brochure cover

10 top tips

Engage buyers on your booth.

Facetime's measuring event success guide brochure cover

Measuring event success

Discover which metrics matter the most, how to measure and how to create actionable reports.

Facetime's our guides brochure cover

FaceTime guides

View AEO's FaceTime guides and videos.

View more guides

Exhibitor guides and help

Looking for more detailed guides for exhibitors?

Browse help guide library

Webinars and videos

Register for one of our webinars offering advice on your exhibitor journey, or watch a recorded webinar

Webinars and recordings